Sitting at your computer and reading the documentation and thinking your best thoughts is not going to help you find creative solutions to the issue you are facing. I want you to ‘stand and consider’, with your team and your troops, possible solutions that will help you think of new and exciting ways to impact what is being planned.
Next, I am recommending that you ‘look up, look down, look all around’, followed by ‘thinking inside the box’ and finally ‘thinking outside the box’.
Your campaign will be so much more effective if you use these creative brainstorming techniques.